Making predictions about Google is an elegant way to be wrong in public. So this time we won’t guess from intuition: we’ll start with what’s already happening on our own site, with Cancún as the market, and project from there.

Translating a website is sold as simple math: four languages, four times the market. We have two translated sites and ninety days of data, so instead of opinions we break it down by language. The four-language site One of our

This site has 506 articles and 35 published pages. In the last 90 days, 120 URLs showed up at least once in a Google result and 14 got at least one click. In total: 14.911 impressions and 53 clicks. The

On September 14, 2026 we rewrote the title and the meta description of 15 pages on this site. Just that: no new paragraph, no link, no image. Two English pages that had been showing a Spanish title, six service pages,

“Agencia de posicionamiento web en Cancún” is the query Google has shown us the most in the last 90 days: 181 impressions, zero clicks, average position 33,4. Page four. Before touching anything on our side, we did the obvious: pull

We’re proposing a challenge that goes against the instinct of almost every site owner: thirty days without publishing anything new. Not a single post or page. The whole month goes to fixing what’s already live. This isn’t a desk idea:

This isn’t a success story. It’s a real one, told as it happens. Between September 17 and 20, 2026 we took a real estate site we manage, inversionesdemexico.com, from 77 to 217 published property listings. Today, September 29, it’s 316.

It’s the question that kicks off almost every meeting: “Which makes more sense for me, SEO or Google Ads?” It’s almost always answered wrong, because people compare two things that can’t be compared: the price of a click versus a

It’s the most repeated piece of advice in content marketing: publish every day and Google will reward you. We applied it on our own site for three years, with no shortcuts and without buying anything. This article is the data